Hyewon Kim
Papers
5
Total Citations
161
H-Index
5
About
Hyewon Kim is a hospitality and tourism researcher whose work sits at the dynamic intersection of service technology, consumer behavior, and human-robot interaction. Specializing in how customers perceive and respond to robotic and automated service systems, Kim has made significant contributions to understanding the adoption of emerging technologies in hospitality and transportation settings, including robotic restaurants, airports, and food delivery services. Kim's most influential work, "Investigation of Perceived Risks and Their Outcome Variables in the Context of Robotic Restaurants" (2021), has garnered 84 citations and remains a foundational study for understanding consumer apprehension toward service robots. Building on this, Kim has consistently applied and extended theoretical frameworks such as the Theory of Planned Behaviour (TPB) and information quality models to compare human staff with robotic counterparts across airline and airport contexts, offering nuanced insights into how service quality, rapport, and behavioral intention are shaped by employee type. With cross-national research perspectives and a growing body of work exploring self-driving delivery robots, Kim's scholarship speaks directly to the future of automated hospitality. Collectively accumulating over 160 citations, Kim is an emerging voice shaping how industry practitioners and academics alike think about responsible and effective robot service integration.
Research Focus
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Top Papers
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