Saif Ahmed

National University of Malaysia

Papers

1

Total Citations

18

H-Index

1

About

Dr. Saif Ahmed is a pioneering researcher at the intersection of service innovation and human-robot interaction, with a primary focus on consumer acceptance of retail service robots. His most-cited work, "Consumer’s acceptance of retail service robots: mediating role of pleasure and arousal" (2024, 18 citations), makes a significant contribution by unraveling the emotional mechanisms—specifically pleasure and arousal—that drive customer adoption of robotic service agents. This research directly addresses critical contradictions in the literature, offering a nuanced framework that explains why some consumers embrace robots while others resist. By demonstrating that affective responses mediate the relationship between robot attributes and acceptance, Ahmed provides actionable insights for retailers and service designers aiming to implement robotic technologies. His work bridges cognitive and emotional perspectives, advancing theoretical understanding of technology adoption in service contexts. With his findings already informing both academic discourse and practical service innovation strategies, Dr. Ahmed is establishing himself as a key voice in the rapidly evolving field of service robotics and consumer behavior.

Research Focus

Key Achievements

1
H-Index
1
Papers
18
Total Citations
18
Avg Citations/Paper
🏆 Most Cited Paper
Consumer’s acceptance of retail service robots: mediating role of pleasure and arousal
18 citations · 2024
📈 Most Prolific Year: 2024 (1 Papers)
🤝 Key Collaborators: 4
🏛 Institutions: National University of Malaysia

Top Papers

  1. 1

Key Collaborators

Contact & Links

Available for collaboration
Content generated · 12 days ago