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About

Seyoung Lee is a pioneering researcher at the intersection of artificial intelligence, human-computer interaction, and prosocial behavior, with a focus on how chatbot design influences user psychology and decision-making. Her work primarily explores the role of anthropomorphism in digital mental health services, demonstrating that human-like chatbot features significantly enhance counseling satisfaction and reuse intention by fostering social rapport—a finding supported by her most-cited 2023 paper (41 citations). Lee has also made impactful contributions to fundraising and charitable giving, showing that AI chatbots' expressions of gratitude increase donation willingness through mechanisms of self-efficacy and social worth (20 citations). Her research on the "legitimization of paltry favors effect" in chatbot-mediated fundraising (7 citations) further reveals how subtle conversational strategies can boost prosocial engagement. By bridging social psychology with AI design, Lee provides actionable insights for developing more effective, empathetic digital assistants. Her work is particularly notable for addressing real-world challenges in mental health accessibility and nonprofit fundraising, making her a leading voice in ethical, human-centered AI.