Papers
3
Total Citations
265
H-Index
2
About
Dr. Robin Nunkoo is a leading scholar in technology adoption within the hospitality and tourism industries, with a particular focus on artificial intelligence and service robots. His research critically examines the psychological and cultural factors that drive consumer acceptance of automated services. Dr. Nunkoo’s most influential work, “Customers’ acceptance of artificially intelligent service robots: The influence of trust and culture” (2023), has garnered over 240 citations, establishing a foundational framework for understanding how trust and cultural context shape guest interactions with AI. He has further synthesized the field through a meta-analytic review of service robot acceptance in hotels (2024), providing a comprehensive overview of existing findings. His latest empirical study (2025) explores the emotional responses of diners in robot-served restaurants, linking these feelings to customer satisfaction and personal involvement. With a growing citation impact that underscores his role as a key voice in the future of automated hospitality, Dr. Nunkoo’s work is essential for students and researchers seeking to understand the human side of technological disruption in service environments.
Research Focus
Key Achievements
Top Papers
- 1
- 2Consumers acceptance of service robots in hotels: A meta-analytic review23 citations · 2024
- 3