Ainur Kenebayeva
Narxoz University, Abai Kazakh National Pedagogical University
Papers
2
Total Citations
6
H-Index
2
About
Ainur Kenebayeva is a rising scholar in experiential hospitality and tourism, with a focused lens on consumer behavior in emerging markets. Her research primarily investigates how technological innovations, such as robot-enhanced services, reshape perceived value and behavioral intentions in the restaurant and hotel sectors. In her highly cited 2024 study, Kenebayeva conducted a comparative analysis of cultural and gender differences in robot-enhanced dining experiences, identifying that service efficiency and escapist experience are key drivers of perceived experiential value, which in turn strongly predicts customer loyalty. This work, garnering 4 citations shortly after publication, demonstrates her timely contribution to understanding human-robot interaction in service contexts. Her earlier 2020 paper, with 2 citations, laid foundational insights into Kazakhstani consumer attitudes toward experiential hospitality, highlighting a shift in consumer expectations for novel, immersive offerings. Kenebayeva’s work is notable for bridging Western theoretical frameworks with Central Asian consumer data, offering unique cross-cultural perspectives. As an emerging voice, her research is particularly valuable for students and practitioners interested in the intersection of technology, culture, and service experience design in non-Western markets.
Research Focus
Key Achievements
Top Papers
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- 2