Frida Pemer
Papers
1
Total Citations
78
H-Index
1
About
Frida Pemer is a leading scholar at the intersection of professional service work, digitalization, and organizational change. Her research explores how knowledge-intensive firms, particularly in B2B contexts, navigate the tensions between tradition and technological disruption. In her highly cited 2020 study, "Enacting Professional Service Work in Times of Digitalization and Potential Disruption" (78 citations), Pemer reveals how professionals actively shape—and are reshaped by—the integration of digital tools, challenging assumptions that technology simply automates expertise. This work has become foundational for understanding the micro-level dynamics of digital transformation in consulting, law, and accounting. Beyond this, Pemer’s broader contributions examine identity, collaboration, and power in professional organizations, earning her recognition as a thought leader in organizational theory. Her research is widely cited by scholars studying the future of work, and she has been invited to speak at international conferences on innovation and professional services. For students and researchers, Pemer’s work offers a critical lens on how professionals can remain relevant in an era of rapid change—without losing the human core of their craft.
Research Focus
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Top Papers
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