Young Joong Kim
Papers
4
Total Citations
89
H-Index
2
About
No biography available yet.
Research Focus
Marketing1 · 64 citations
Political science1 · 64 citations
Advertising1 · 64 citations
Loyalty1 · 64 citations
Experiential learning1 · 64 citations
Brand management1 · 64 citations
Business1 · 64 citations
Brand awareness1 · 64 citations
Brand equity1 · 64 citations
Excellence1 · 64 citations
Brand loyalty1 · 64 citations
Psychology1 · 64 citations
Key Achievements
2
H-Index
4
Papers
89
Total Citations
22
Avg Citations/Paper
🏆 Most Cited Paper
Experiential Value, Satisfaction, Brand Love, and Brand Loyalty toward Robot Barista Coffee Shop: The Moderating Effect of Generation
64 citations · 2021
📈 Most Prolific Year: 2008 (2 Papers)
🤝 Key Collaborators: 6
🏛 Institutions: Gyeongju University, Korea University
Top Papers
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- 4
Key Collaborators
Not generated yet