Won‐Moo Hur

Pukyong National University, Inha University

Papers

4

Total Citations

218

H-Index

3

About

No biography available yet.

Research Focus

Psychology4 · 218 citations
Marketing4 · 218 citations
Business4 · 218 citations
Social psychology3 · 141 citations
Computer science2 · 110 citations
Service (business)3 · 110 citations
Consumer behaviour1 · 108 citations
Economics1 · 108 citations
Advertising1 · 108 citations
Creativity1 · 108 citations
Geography1 · 108 citations
Convergence (economics)1 · 108 citations

Key Achievements

3
H-Index
4
Papers
218
Total Citations
55
Avg Citations/Paper
🏆 Most Cited Paper
The consumption values and consumer innovativeness on convergence products
108 citations · 2012
📈 Most Prolific Year: 2012 (1 Papers)
🤝 Key Collaborators: 4
🏛 Institutions: Pukyong National University, Inha University

Top Papers

  1. 1
    The consumption values and consumer innovativeness on convergence products
    108 citations · 2012
  2. 2
    Smart technology and service employees’ job crafting: Relationship between STARA awareness, performance pressure, receiving and giving help, and job crafting
    77 citations · 2023
  3. 3
    Service employees’ STARA awareness and proactive service performance
    31 citations · 2024
  4. 4
    Service robot risk awareness and customer-directed helping from the perspective of the transactional model of stress
    2 citations · 2025

Key Collaborators

YSYuhyung Shin3 shared papersTCTe‐Lin Chung1 shared papersJYJeong‐Ju Yoo1 shared papersDYDavid Yeonjun Kang1 shared papers
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