Smriti Kumar
Papers
2
Total Citations
39
H-Index
2
About
Dr. Smriti Kumar is a pioneering researcher at the intersection of consumer behavior, emerging technology, and human well-being. Her work critically examines how Fourth Industrial Revolution (IR 4.0) technologies—from artificial intelligence to service robots—reshape consumer experiences and welfare. In her highly cited 2022 study, "Language matters: humanizing service robots through the use of language during the COVID-19 pandemic" (27 citations), Dr. Kumar demonstrated how linguistic anthropomorphism in robots can foster trust and emotional connection during crises, offering vital insights for human-centered automation. Her foundational 2021 paper, "Opportunities of and threats to consumer well-being in the age of Fourth Industrial Revolution (IR 4.0) technologies" (12 citations), provides a comprehensive framework for understanding both the promise and peril of digital transformation across healthcare, retail, and beyond. By bridging technology ethics with consumer psychology, Dr. Kumar’s research guides policymakers and designers toward innovations that prioritize human dignity. Her work is essential reading for scholars exploring how to build a more humane, equitable technological future.
Research Focus
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Top Papers
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