Manish Pitke
Papers
1
Total Citations
8
H-Index
1
About
Dr. Manish Pitke is a forward-thinking researcher at the intersection of technology, retail, and e-commerce. His work primarily explores how emerging innovations—particularly augmented reality (AR) and virtual reality (VR)—are reshaping consumer experiences and business models in the digital age. His most cited paper, "Retailing and e-commerce riding on technology: augmented reality and virtual reality" (2023, 8 citations), examines the transformative role of these technologies in modern retail, highlighting how AR and VR are not just novelties but essential tools for engaging tech-savvy consumers and driving economic shifts. Dr. Pitke’s research underscores the long-term impact of industrial revolutions on society, positioning him as a key voice in understanding the progression of digital commerce. His work is particularly valuable for students and researchers interested in the practical applications of immersive technologies in business, offering insights into how retailers can leverage these tools to enhance customer interaction and operational efficiency. With a focus on the intersection of innovation and market dynamics, Dr. Pitke continues to contribute to the evolving narrative of technology-driven economic transformation.
Research Focus
Key Achievements
Top Papers
- 1