Juei-Ling Ho

Papers

Total Citations

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About

Juei-Ling Ho is a pioneering researcher in hospitality technology and consumer behavior, with a focus on the integration of robotics and artificial intelligence in the tourism sector. Her most-cited work, "Is robot hotel a future trend? Exploring the incentives, barriers and customers' purchase intention for robot hotel stays" (2022), has garnered 43 citations, establishing her as a key voice in understanding how automation reshapes guest experiences. Ho’s research dissects the psychological and practical factors driving consumer adoption of robot-staffed hotels, revealing critical insights into trust, novelty, and service quality. By mapping the interplay between incentives—such as efficiency and novelty—and barriers like privacy concerns and technological anxiety, she provides actionable frameworks for industry stakeholders. Her contributions bridge theoretical models with real-world applications, offering a roadmap for sustainable innovation in hospitality. Ho’s work is particularly notable for its forward-looking perspective, challenging conventional service paradigms and prompting discussions on the future of human-robot interaction in travel. For students and researchers, her studies serve as a foundational resource for exploring how emerging technologies can coexist with traditional hospitality values.