Papers
1
Total Citations
368
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1
About
Dr. Hongxia Lin is a leading scholar in hospitality technology and service innovation, whose work fundamentally shapes how the industry understands customer interaction with artificial intelligence. Her research centers on consumer acceptance of AI-powered robotic devices in hospitality, a critical area as hotels increasingly deploy automation. Her most influential contribution, the 2019 study “Antecedents of customers’ acceptance of artificially intelligent robotic device use in hospitality services,” has garnered over 368 citations, establishing a foundational framework for the field. By extending the Artificially Intelligent Device Use Acceptance (AIDUA) theory, Lin systematically identified the psychological and contextual drivers that either encourage or deter guests from embracing robotic service agents in both full-service and limited-service hotels. This work not only advanced theoretical understanding but also provided actionable insights for hotel managers navigating the delicate balance between technological efficiency and guest comfort. Dr. Lin’s research continues to be essential reading for scholars and practitioners seeking to design AI implementations that are both operationally effective and genuinely welcomed by customers.
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