Alena Fedorova

Papers

Total Citations

H-Index

About

Alena Fedorova is a leading voice at the intersection of human resource management and the future of work, with a sharp focus on the hotel industry’s transition into the Industry 4.0 and 5.0 eras. Her research critically examines how the integration of advanced technologies—such as artificial intelligence, robotics, and the Internet of Things—is reshaping the human workforce. Fedorova’s most influential work, “Hotel Employees’ Attitude and Acceptance Toward Human-Robot Co-Working Based on the Industry 5.0 Concept” (2022, 7 citations), provides a pioneering empirical look at employee perceptions of collaborative robotics, moving beyond theoretical debates to capture real-world attitudes. Her earlier study on “Industry 4.0 and Human Resource Management in the Hotel Business” (2021, 3 citations) further established her as a key analyst of digitalization’s impact on organizational dynamics. By centering the human element in technological transformation, Fedorova offers essential insights for managers and policymakers navigating the delicate balance between automation and workforce well-being. Her work is vital for anyone seeking to understand how service industries can embrace innovation without alienating their most valuable asset: people.