Viral marketing

Top Researchers

Kristina Lerman

Institution: —

Rumi Ghosh

Institution: —

Tawan Surachawala

Institution: —

Antonia Egli

Institution: —

Theo Lynn

Institution: —

Pierangelo Rosati

Institution: —

Gary F. Sinclair

Institution: —

Afifah Shafa Haura

Institution: —

Daniel De Fretes

Institution: —

Kustap Kustap

Institution: —

Entropy-based Classification of 'Retweeting' Activity on Twitter

Rumi Ghosh, Tawan Surachawala, Kristina Lerman

Citations: 61 • 2011

Bad robot? The benevolent use of automated software and social bots by influencers in the #antivaxx discourse on Twitter

Antonia Egli, Theo Lynn, Pierangelo Rosati, Gary F. Sinclair

Citations: 2 • 2025

Musik Viral dalam Peningkatan Brand Awareness pada Konten TikTok

Afifah Shafa Haura, Daniel De Fretes, Kustap Kustap

Citations: 1 • 2024