Netnography
Related papers: 4
Top Researchers
Antonio Batista da Silva Oliveira
Institution: —
Paula Chimenti
Institution: —
Li Xie-Carson
Institution: —
Pierre Benckendorff
Institution: —
Karen Hughes
Institution: —
Martin Salzmann‐Erikson
Institution: —
Henrik Eriksson
Institution: —
Vitor Lima
Institution: —
Marco Tulio Zanini
Institution: —
Hélio Arthur Reis Irigaray
Institution: —
Top Cited Papers
"Humanized Robots": A Proposition of Categories to Understand Virtual Influencers
Antonio Batista da Silva Oliveira, Paula Chimenti
Citations: 160 • 2021
Not so different after all? A netnographic exploration of user engagement with non-human influencers on social media
Li Xie-Carson, Pierre Benckendorff, Karen Hughes
Citations: 61 • 2023
Twitter discussions about the predicaments of robots in geriatric nursing: forecast of nursing robotics in aged care
Henrik Eriksson, Martin Salzmann‐Erikson
Citations: 11 • 2017
Non-dyadic human–robot interactions and online brand communities
Vitor Lima, Marco Tulio Zanini, Hélio Arthur Reis Irigaray
Citations: 7 • 2022