Zhiwei Zhou
Papers
1
Total Citations
32
H-Index
1
About
Zhiwei Zhou is a rising scholar in consumer behavior and service innovation, with a particular focus on how emotional and affective factors shape customer experiences in hospitality and luxury contexts. Their most-cited work, "Consumers' affective needs matter: Open innovation through mining luxury hotels' online reviews" (2023), has already garnered 32 citations, demonstrating early impact in the field. In this research, Zhou pioneers the use of large-scale online review data to uncover the emotional drivers behind luxury hotel patronage, showing that affective needs—such as desire for status, comfort, or escape—are as critical as functional attributes in driving consumer satisfaction and innovation. This work bridges open innovation theory with sentiment analysis, offering practical insights for service providers to co-create value with customers. Zhou’s contributions are notable for integrating computational methods with deep psychological understanding, advancing both academic theory and industry practice. As an emerging voice in service research, they are poised to shape how businesses leverage user-generated content to meet unspoken emotional demands, making their work essential reading for scholars and practitioners in hospitality, marketing, and innovation management.
Research Focus
Key Achievements
Top Papers
- 1