Yujia Chen

Papers

Total Citations

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About

Yujia Chen is a pioneering researcher at the intersection of artificial intelligence, human-robot interaction, and consumer behavior in the hospitality and travel industries. Her work critically examines how emerging technologies are reshaping customer experiences, with a particular focus on generational and cultural differences. Chen’s most cited paper, “Hotel robots: an exploratory study of Generation Z customers in China” (2022, 56 citations), provides foundational insights into how young Chinese tourists perceive and interact with service robots in hotels, addressing a significant gap in cross-cultural hospitality research. She further breaks new ground with her study “Female Gendering of Artificial Intelligence in Travel: A Social Interaction Perspective” (2023, 5 citations), which investigates the social biases embedded in AI design and deployment, revealing how human gender stereotypes are unconsciously transferred to intelligent systems in travel contexts. Chen’s work is notable for its timely relevance—tackling the ethical dimensions of AI gendering while offering practical implications for the global tourism industry. Her research is essential reading for scholars and practitioners seeking to understand the nuanced social dynamics between humans and machines in service environments.