Yeop Moon

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About

Yeop Moon investigates the intersection of human-robot interaction and social psychology, with a particular focus on how robotic design influences human behavior. In his most-cited work, "The effect of robot appearance types on motivating donation" (2014, 26 citations), Moon creatively applies the Hawthorne effect—the phenomenon where people behave more morally when they feel observed—to robot appearance design. His research demonstrates that the mere presence and visual characteristics of a robot can psychologically pressure individuals toward prosocial actions, such as donating. By experimentally manipulating robot appearances, Moon reveals that subtle design choices can significantly impact human decision-making and ethical behavior. This work bridges robotics, behavioral science, and design, offering practical insights for creating socially influential robots. Though early in his career, Moon’s innovative approach to leveraging psychological principles in robotics marks him as a thoughtful contributor to the field, with implications for charitable applications, public policy, and the ethical deployment of social robots.