Jeaneth Machicao

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About

Jeaneth Machicao is a leading researcher at the intersection of business process management, sustainability, and intelligent automation. Her work focuses on developing performance analysis methods for Robotic Process Automation (RPA), demonstrating how organizations can achieve significant time and cost savings while advancing service innovation. Her most-cited paper, "Performance Analysis Method for Robotic Process Automation" (2023), has garnered 18 citations, establishing a framework for integrating sustainability into automated business decisions. Machicao's contributions are particularly notable for bridging the gap between operational efficiency and environmental responsibility, showing that automation can be both intelligent and sustainable. Her research provides actionable insights for companies seeking to transform their business processes through RPA, emphasizing that sustainable service innovation is not just possible but profitable. By quantifying the benefits of automated, sustainable decision-making, Machicao has positioned herself as a key voice in the evolving field of green business process management, helping organizations navigate the complex landscape of digital transformation while meeting sustainability goals.