Gozzal Otemisova
Papers
1
Total Citations
2
H-Index
1
About
Dr. Gozzal Otemisova is an emerging scholar in hospitality and service management, whose research focuses on the intersection of technology, consumer behavior, and service quality. Her most-cited work, "Exploring the moderating effect of restaurant type on the interaction between service agent type and consumer satisfaction" (2025), investigates how human versus robot service agents influence customer satisfaction, with trust as a key mediating factor. This study provides critical insights for the hospitality industry as it increasingly adopts automation, revealing that the type of restaurant—casual versus fine dining—moderates consumer responses to service agents. With 2 citations in a short time, her work is gaining traction for its timely relevance to AI integration in service settings. Dr. Otemisova’s contributions help bridge the gap between technological innovation and customer experience, offering practical guidance for restaurant managers navigating the shift toward robotic service. Her research is particularly valuable for students and practitioners interested in the psychology of human-robot interaction and the future of service delivery in hospitality.
Research Focus
Key Achievements
Top Papers
- 1