Chris Galloway

Papers

Total Citations

239

H-Index

About

Chris Galloway is a pioneering researcher at the intersection of public relations and artificial intelligence. His work critically examines how AI is reshaping communication, media relations, and the very nature of human-to-human interaction in professional contexts. His landmark 2018 paper, *Public relations and artificial intelligence: It’s not (just) about robots*, has amassed 219 citations, establishing a foundational framework for understanding AI’s role beyond mere automation. Galloway’s most notable achievement came in July 2023, when he helped orchestrate a world-first human-robot media conference in Geneva, Switzerland. This event, documented in his 2023 paper, featured highly life-like humanoid robots delivering unprecedented, sophisticated answers to journalists’ questions, offering a tangible glimpse into the future of public relations. By blending empirical observation with forward-looking analysis, Galloway challenges practitioners to rethink core assumptions about authenticity, trust, and the role of technology in communication. His work is essential reading for anyone seeking to understand how AI is not just a tool, but a transformative force redefining the public relations landscape.