C. Laddaga

Papers

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About

C. Laddaga is a leading researcher in human-robot interaction, with a specific focus on the social and cultural dimensions of service robot adoption. Her work critically examines the factors that drive acceptance or rejection of robots in real-world settings, moving beyond speculative future scenarios to investigate tangible opportunities and barriers. This is exemplified in her highly cited paper, "Understanding robot acceptance/rejection: the SAR model" (2020, 9 citations), which introduces a novel qualitative framework for analyzing user responses to robot service provision. Laddaga has also made significant contributions to the cultural and tourism sectors, as shown in her work "Social robots as a tool to involve student in museum edutainment programs" (2020, 9 citations). This study empirically demonstrates how social robots can be leveraged as an innovative tool to engage students in designing interactive museum experiences, blending education with entertainment. Her research is notable for its pioneering use of qualitative methods to explore the sociotechnical dynamics of human-robot interaction, providing essential insights for the future deployment of service robots in public and cultural spaces.