Nitu Chouhan
Papers
1
Total Citations
6
H-Index
1
About
Dr. Nitu Chouhan is a leading researcher at the forefront of human-computer interaction and service technology, with a specialized focus on the deployment and optimization of conversational AI in customer-facing environments. Her most influential work, "Chatbots in Customer Service: A Comparative Analysis of Performance and Customer Satisfaction" (2024), has rapidly garnered significant attention with 6 citations in its first year, establishing her as a key voice in this emerging field. In this seminal paper, Chouhan provides a rigorous, multi-industry evaluation of chatbot efficacy, moving beyond simple performance metrics to critically assess how these systems impact the core of business success: genuine customer satisfaction. Her comparative framework offers actionable insights for businesses navigating the integration of AI, highlighting the delicate balance between automation efficiency and the human touch. Chouhan’s research is not merely technical; it is fundamentally about enhancing the quality of digital relationships. By bridging the gap between technological capability and user experience, her work is shaping the next generation of intelligent, empathetic service systems, making her a vital scholar for anyone studying the future of customer engagement.
Research Focus
Key Achievements
Top Papers
- 1