Bill Doolin
Papers
2
Total Citations
21
H-Index
2
About
Bill Doolin is a researcher whose work sits at the intersection of information systems, organisational change, and emerging digital technologies. His scholarship has increasingly focused on **robotic process automation (RPA)**, examining how organisations make sense of and adapt to software-driven automation. In his highly cited 2023 study, "When Harry, the Human, Met Sally, the Software Robot," Doolin employs metaphorical sensemaking and sensegiving frameworks to explore how workers and managers interpret and negotiate the introduction of RPA into their workplaces — a paper that has already attracted 19 citations, signalling its resonance within the field. His follow-up 2025 process study extends this line of inquiry by theorising RPA as a form of socio-technical change, moving beyond simple cost-benefit narratives to interrogate the deeper organisational dynamics at play. Doolin's work is distinguished by its rich theoretical grounding — drawing on sensemaking theory and socio-technical perspectives — combined with close empirical attention to real organisational contexts. For students and researchers grappling with questions of digital transformation, automation, and workplace change, Doolin's scholarship offers both conceptual rigour and practical insight.
Research Focus
Key Achievements
Top Papers
- 1
- 2