Negative Expressions by Social Robots and Their Effects on Persuasive Behaviors

摘要

The ability to effectively engineer robots with appropriate social behaviors that conform to acceptable social norms and with the potential to influence human behavior remains a challenging area in robotics. Given this, we sought to provide insights into “what can be considered a socially appropriate and effective behavior for robots charged with enforcing social compliance of various magnitudes”. To this end, we investigate how social robots can be equipped with context-inspired persuasive behaviors for human–robot interaction. For this, we conducted three separate studies. In the first, we explored how the android robot “ERICA” can be furnished with negative persuasive behaviors using a video-based within-subjects design with N = 50 participants. Through a video-based experiment employing a mixed-subjects design with N = 98 participants, we investigated how the context of norm violation and individual user traits affected perceptions of the robot’s persuasive behaviors in the second study. Lastly, we investigated the effect of the robot’s appearance on the perception of its persuasive behaviors, considering two humanoids (ERICA and CommU) through a within-subjects design with N = 100 participants. Findings from these studies generally revealed that the robot could be equipped with appropriate and effective context-sensitive persuasive behaviors for human–robot interaction. Specifically, the more assertive behaviors (displeasure and anger) of the agent were found to be effective (p < 0.01) as a response to a situation of repeated violation after an initial positive persuasion. Additionally, the appropriateness of these behaviors was found to be influenced by the severity of the violation. Specifically, negative behaviors were preferred for persuasion in situations where the violation affects other people (p < 0.01), as in the COVID-19 adherence and smoking prohibition scenarios. Our results also revealed that the preference for the negative behaviors of the robots varied with users’ traits, specifically compliance awareness (CA), agreeableness (AG), and the robot’s embodiment. The current findings provide insights into how social agents can be equipped with appropriate and effective context-aware persuasive behaviors. It also suggests the relevance of a cognitive-based approach in designing social agents, particularly those deployed in sensitive social contexts.