Yang Zhen

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About

Yang Zhen is a leading scholar at the intersection of corporate social responsibility (CSR), digital transformation, and intelligent governance. Her research critically examines how the shift from the industrial economy to platform-based and algorithm-driven societies reshapes the ethical and strategic obligations of firms. In her highly influential work, "Innovation and Governance of Corporate Social Responsibility in the Digital and Intelligent Era" (2020), she articulates how digital intelligence enterprises—from Internet platforms to AI-driven firms—must reconceptualize CSR in an era of pervasive data, automation, and algorithmic decision-making. Although early in its citation trajectory, this paper has become a foundational reference for scholars studying the governance challenges of the platform economy. Yang’s contributions lie in bridging traditional CSR theory with the unique dynamics of digital ecosystems, offering both a diagnostic framework and governance principles for responsible innovation. Her work is particularly valued by researchers and policymakers seeking to understand how firms can balance profit, social welfare, and accountability in intelligent societies. As digital transformation accelerates globally, Yang Zhen’s insights are increasingly central to debates on ethical technology and corporate governance.