Stefano Magistretti
Papers
1
Total Citations
59
H-Index
1
About
Stefano Magistretti is a leading scholar at the intersection of design management, innovation, and strategic technology adoption. His research primarily explores how organizations can uncover latent, “quiescent” meanings in existing technologies to generate breakthrough value—a process he terms “Technology Epiphanies.” In his highly cited 2016 work (59 citations), Magistretti investigates the design management practices that enable firms to recognize and exploit these hidden technological potentials, bridging the gap between design thinking and strategic innovation. His contributions have reshaped how both academics and practitioners view design not merely as a styling tool, but as a critical strategic asset for competitive advantage. By demonstrating how design-driven approaches can unlock new market opportunities, Magistretti’s work has influenced emerging literature on design-led innovation and technology strategy. His research is widely referenced by scholars studying the cognitive and organizational mechanisms behind radical innovation, and his insights are increasingly applied in executive education and corporate innovation labs. Through his rigorous, practice-oriented studies, Magistretti continues to illuminate the pathways through which design management catalyzes meaningful technological breakthroughs.
Research Focus
Key Achievements
Top Papers
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