Papers
2
Total Citations
251
H-Index
2
About
Sandra Laporte is a leading researcher at the intersection of artificial intelligence, gender studies, and consumer behavior, best known for her groundbreaking work on how human-like traits in AI shape user acceptance and interaction. Her most influential paper, "The most human bot: Female gendering increases humanness perceptions of bots and acceptance of AI" (2021, 245 citations), reveals that assigning female characteristics to AI—such as names, voices, or avatars—significantly boosts perceptions of warmth and humanness, thereby increasing user trust and adoption. This work has become foundational in understanding the social dynamics of human-AI relationships. More recently, Laporte has explored the darker side of these interactions in "Falling out with AI-buddies: The hidden costs of treating AI as a partner versus servant during service failure" (2025), which examines how framing AI as a companion rather than a tool can backfire during service errors, leading to user disappointment and reduced loyalty. Her research has profound implications for designing ethical, effective AI systems in customer service, healthcare, and beyond. With over 250 total citations and a growing reputation for blending experimental rigor with real-world relevance, Laporte is shaping how we think about the social lives of machines.
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