Peter Ricci
Papers
1
Total Citations
76
H-Index
1
About
Dr. Peter Ricci is a leading voice at the intersection of hospitality management and cutting-edge technology. His primary research areas center on hotel marketing, revenue optimization, and the strategic integration of emerging technologies within the tourism sector. Dr. Ricci’s most impactful contribution is his forward-thinking work on how innovations like virtual reality, artificial intelligence, voice search, robotics, and the Metaverse are fundamentally reshaping hotel sales and marketing. His seminal 2023 paper, "The new era of hotel marketing," has already garnered 76 citations, establishing itself as a foundational text for scholars and practitioners navigating this digital transformation. By bridging core marketing principles with disruptive tech, Dr. Ricci provides a critical roadmap for the industry’s future. His research is essential reading for students and professionals seeking to understand how hotels can leverage these tools to enhance guest experiences and optimize revenue in an increasingly competitive landscape.
Research Focus
Key Achievements
Top Papers
- 1