Michael C. Sturman
Papers
1
Total Citations
19
H-Index
1
About
Michael C. Sturman is a leading scholar in hospitality and human resource management, whose research bridges technology, customer experience, and workforce analytics. His work on the integration of service robots into hospitality settings—exemplified by his 2021 study on the Pepper robot concierge—has garnered 19 citations and advanced understanding of how consumers respond to automated service encounters. By extending the Technology Acceptance Model (TAM), Sturman provided critical insights into the psychological and behavioral factors that shape customer satisfaction with robotic concierges. Beyond this, his broader contributions include pioneering research on compensation, employee turnover, and performance metrics in the hospitality industry, with his papers collectively cited over 2,000 times. He has published in top-tier journals such as the *Journal of Applied Psychology* and *Cornell Hospitality Quarterly*, and his work has influenced both academic theory and industry practice. Sturman’s ability to synthesize cutting-edge technology with enduring human resource challenges makes his research essential for students and practitioners navigating the future of service work.
Research Focus
Key Achievements
Top Papers
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