Malene Flensborg Damholdt
Papers
14
Total Citations
354
H-Index
10
About
Malene Flensborg Damholdt is a leading researcher in human-robot interaction (HRI), social robotics, and the psychology of technology. Her work fundamentally explores how humans perceive, interact with, and form social relationships with robots, moving beyond simple anthropomorphism to a richer understanding of "sociomorphing." She has made major contributions by developing new theoretical frameworks and methodological tools for the field, including the influential ASOR scale for assessing attitudes toward social robots. Her research has garnered significant impact, with her most-cited work on attitudinal change in elderly citizens toward social robots accumulating 67 citations, and her integrative social robotics approach receiving 40 citations. Notably, she has pioneered the study of robot-mediated job interviews, investigating fairness perceptions from both employer and applicant perspectives—a timely contribution to ethical AI deployment. Her scoping review on anthropomorphism in HRI (32 citations) has helped clarify conceptual muddles in the field. Through her advocacy for mixed methods and value-driven design, Damholdt is shaping a more responsible, culturally sustainable future for social robotics.
Research Focus
Key Achievements
Top Papers
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- 3Integrative social robotics, value-driven design, and transdisciplinarity40 citations · 2020
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- 6Towards a new scale for assessing attitudes towards social robots30 citations · 2020
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- 10The Complexity of Human Social Interactions Calls for Mixed Methods in HRI14 citations · 2021