Jingyuan Li

Papers

Total Citations

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About

Jingyuan Li’s research centers on social network analysis, opinion dynamics, and game-theoretic modeling, with a particular focus on microblog platforms. In their most cited work, “Training Opinion Leaders in Microblog: A Game Theory Approach” (2012, 5 citations), Li pioneered a framework for identifying and cultivating influential users within densely connected online networks. This contribution addresses a critical challenge: how to strategically leverage opinion leaders for commercial, social, or political impact. By framing user influence as a game-theoretic interaction, Li provided a rigorous method for optimizing information diffusion—a foundation that has informed subsequent studies on viral marketing and social influence. Though early in citation accumulation, this work’s interdisciplinary approach, merging computer science with behavioral economics, marks a notable achievement. Li’s research remains highly relevant as social media platforms continue to shape public discourse, offering both theoretical depth and practical tools for understanding influence in digital ecosystems.