Byung Sung Yoon
Papers
1
Total Citations
3
H-Index
1
About
Byung Sung Yoon is a researcher whose work bridges the critical gap between technology developers and end-users, with a particular focus on consumer robotics and product design. His research centers on understanding how differing perspectives between engineers and customers can lead to market failures, especially in emerging high-tech sectors. Yoon’s most cited paper, "Investigation of different perspectives between developers and customers: Robotic vacuum cleaners" (2014, 3 citations), provides a foundational analysis of how cutting-edge product development often misaligns with consumer values, forcing unwanted behavioral changes and complicating user adoption. This work highlights his broader contribution to human-centered design and technology acceptance, offering actionable insights for product managers and engineers. While his citation count is modest, Yoon’s research is notable for its practical relevance, addressing a persistent challenge in the robotics industry. His achievements include shedding light on the cognitive and cultural divides that hinder innovation adoption, making his work essential reading for students and professionals in product development, marketing, and human-computer interaction.
Research Focus
Key Achievements
Top Papers
- 1