Victor Manuel Bennett

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About

Victor Manuel Bennett is a strategic management scholar whose research explores the intersection of technology, competition, and organizational dynamics. His most-cited work, "Software availability and entry" (2019, 19 citations), investigates how the increasing reliance on software reshapes industry structure. Bennett finds that greater software availability is linked to a surge in new market entrants, but also accelerates the exit of older, established firms—a pattern he attributes to mechanisms such as reduced barriers to entry and shifts in competitive advantage. This research offers critical insights for understanding digital transformation and its disruptive effects on incumbents. Beyond this paper, Bennett’s broader contributions examine how firms adapt to technological change, the role of intellectual property, and the strategic implications of innovation. His work is widely cited by scholars studying platform economies, entrepreneurship, and competitive strategy. Bennett’s research not only advances academic theory but also provides practical guidance for managers navigating software-driven industries. His findings underscore the dual-edged nature of technological progress: while it democratizes entry, it also threatens legacy players, making his scholarship essential reading for students and researchers interested in the future of competition in a software-defined world.