Rizwan Matloob Ellahi

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About

Dr. Rizwan Matloob Ellahi is a leading scholar at the intersection of supply chain management, halal food integrity, and Industry 4.0 technologies. His research focuses on resolving critical challenges in the halal meat supply chain (HMSC) by leveraging cutting-edge digital innovations. In his highly cited 2025 work, "Integrity Challenges in Halal Meat Supply Chain: Potential Industry 4.0 Technologies as Catalysts for Resolution" (28 citations), Dr. Ellahi systematically maps how technologies such as artificial intelligence, blockchain, digital twins, and big data analytics can safeguard halal certification and traceability—an area previously underexplored in academic literature. By bridging the gap between emerging tech and religious compliance, his contributions offer practical frameworks for industry stakeholders to enhance transparency and consumer trust. His work has garnered attention for its timely relevance, as global halal markets expand and demand for verifiable integrity grows. Dr. Ellahi’s research not only advances theoretical understanding but also provides actionable pathways for integrating automation and data-driven solutions into halal supply chains, positioning him as a pivotal voice in sustainable and ethical food systems.