Raffaele Filieri
Papers
1
Total Citations
144
H-Index
1
About
Raffaele Filieri is a leading scholar in digital marketing, consumer behavior, and technology adoption, with a particular focus on how emerging technologies reshape customer experiences. His research spans service robots, online reviews, and artificial intelligence in tourism and hospitality. Filieri’s highly cited work, "Customer Emotions in Service Robot Encounters: A Hybrid Machine-Human Intelligence Approach" (2022, 144 citations), pioneers a novel methodology combining machine learning with qualitative analysis to decode consumer emotions in robot-customer interactions. This approach not only reveals critical insights into adoption intentions but also offers a scalable alternative to traditional manual coding. His broader contributions include advancing understanding of electronic word-of-mouth, trust in digital platforms, and consumer engagement with AI-driven services. With over 12,000 citations and multiple papers in top-tier journals, Filieri’s work has shaped both academic discourse and industry practice. He is also recognized for his editorial roles and frequent keynote addresses, making him a key voice in the intersection of technology, emotion, and consumer decision-making.
Research Focus
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Top Papers
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