Mike Ryder

Papers

Total Citations

H-Index

About

Mike Ryder is a pioneering researcher at the intersection of science fiction, business theory, and technology studies. His work reimagines how speculative narratives can illuminate real-world economic and social transformations, particularly through the lens of the “prosumer”—the hybrid producer-consumer reshaping modern markets. In his most-cited paper, “Lessons from science fiction: Frederik Pohl and the robot prosumer” (2020, 6 citations), Ryder draws on Pohl’s prescient fiction to argue that automation and AI are not merely tools but active participants in the prosumer economy, challenging traditional boundaries between human and machine labor. This contribution bridges literary analysis with marketing and management theory, offering fresh insights into the ethical and practical implications of co-creative technologies. Ryder’s work has been recognized for its originality in applying science fiction as a critical framework for business scholarship, earning him a niche but impactful voice in interdisciplinary research. By tracing the lineage of the prosumer from Toffler’s futurism to Pohl’s robot narratives, he provides a vital historical and conceptual foundation for understanding today’s platform-driven economies.