Jan Woelm

Papers

Total Citations

H-Index

About

Jan Woelm is a researcher at the intersection of social media, surgical practice, and public influence, with a primary focus on how robotic surgeons leverage digital platforms to shape medical discourse. Their most cited work, "Strategy of robotic surgeons to exert public influence through Twitter" (2016), examines how robotic surgeons use Twitter more strategically than other urologists to gain visibility and sway public opinion. This study, with 3 citations, provides early insight into the growing role of social media in healthcare communication, highlighting the deliberate tactics surgeons employ to build authority and influence. Woelm’s contribution lies in identifying the asymmetrical use of Twitter by robotic surgeons, offering a critical lens on how professional reputation and public perception are managed online. While their citation count is modest, the work is notable for its timely exploration of a then-emerging phenomenon, making it a foundational reference for scholars studying digital influence in medicine. Woelm’s research is valuable for students and researchers interested in the sociology of healthcare, social media strategy, and the evolving dynamics of professional authority in the digital age.