Isabel Pedersen
Papers
5
Total Citations
115
H-Index
4
About
Isabel Pedersen is a leading scholar at the intersection of digital rhetoric, artificial intelligence, and human-technology relations. Her research critically examines how emerging technologies—particularly social robots and augmentation systems—are marketed, governed, and ethically framed, with a special focus on aging populations. Pedersen’s most cited work, a 2018 literature review on social robots for aging populations (61 citations), synthesizes how perceptions of older adults drive robot development, establishing her as a key voice in human-robot interaction ethics. Her 2023 book, *Augmentation Technologies and Artificial Intelligence in Technical Communication* (35 citations), interrogates the rhetorical and socio-ethical challenges of AI adoption, offering a foundational framework for technical communication scholars. More recently, her critical discourse analysis of AI marketing in learning environments (2022) reveals how corporate advertisements entangle human and non-human agents, while her 2024 studies bring older people’s perspectives directly into debates about privacy, autonomy, and AI governance. By centering the voices of marginalized users, Pedersen’s work challenges techno-solutionist narratives and shapes responsible innovation. Her contributions are vital for students and researchers seeking to understand the ethical, rhetorical, and social dimensions of AI and robotics.
Research Focus
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