Adriana Shamsudin

University of Technology Malaysia

Papers

1

Total Citations

3

H-Index

1

About

Adriana Shamsudin is a rising scholar in accounting and auditing technology, whose work critically examines the adoption and impact of emerging digital tools in professional practice. Her research focuses on the intersection of artificial intelligence, robotic process automation (RPA), and big data analytics within audit and non-audit firms, identifying both the potential and the persistent barriers to technological integration. Her most cited paper, "Evaluating Technology Adoption Relevance in Audit and Non-Audit Firms: A Comparative Analysis" (2024), provides a nuanced comparative framework that reveals a significant gap between the perceived relevance of these technologies and their actual utilization in the field. This work has already garnered 3 citations, signaling its timely importance for practitioners and policymakers. By highlighting the disconnect between technological promise and practical implementation, Shamsudin offers actionable insights for firms seeking to modernize their operations. Her contributions are particularly valuable for students and researchers interested in the digital transformation of accounting, as she bridges theoretical models with real-world challenges, paving the way for more effective technology adoption strategies in the profession.

Research Focus

Key Achievements

1
H-Index
1
Papers
3
Total Citations
3
Avg Citations/Paper
🏆 Most Cited Paper
EVALUATING TECHNOLOGY ADOPTION RELEVANCE IN AUDIT AND NON-AUDIT FIRMS: A COMPARATIVE ANALYSIS
3 citations · 2024
📈 Most Prolific Year: 2024 (1 Papers)
🤝 Key Collaborators: 2
🏛 Institutions: University of Technology Malaysia

Top Papers

  1. 1

Key Collaborators

Contact & Links

Available for collaboration
Content generated · 13 days ago