Middlesex University Dubai
🇦🇪 AE
Papers
11
Total Citations
297
H-Index
5
Researchers
11
About
No biography available yet.
Research Focus
Computer science10 · 295 citations
Business3 · 249 citations
Human–computer interaction2 · 232 citations
Marketing1 · 230 citations
Advertising1 · 230 citations
Influencer marketing1 · 230 citations
Exploratory research1 · 230 citations
Knowledge management1 · 230 citations
Marketing management1 · 230 citations
Relationship marketing1 · 230 citations
Key Achievements
5
H-Index
11
Papers
297
Total Citations
11
Faculty & Researchers
🏆 Most Cited Paper
Blurring lines between fiction and reality: Perspectives of experts on marketing effectiveness of virtual influencers
230 citations · 2020
📊 Avg Citations/Paper: 27
📈 Most Prolific Year: 2020 (3)
🔬 Research Focus: Computer science, Business, Human–computer interaction, Marketing, Advertising, Influencer marketing
Top Papers
- 1
- 2
- 3
- 4
- 5Group-Size Regulation in Self-organized Aggregation in Robot Swarms6 citations · 2020
- 6Artificial Intelligence Platform for Low-Cost Robotics5 citations · 2020
- 7Robotic Solution for the Automation of E-waste Recycling4 citations · 2023
- 8
- 9
- 10Robotic Hand Solution for Impaired Hands2 citations · 2024
Faculty & Researchers
…
Not generated yet